



Brand solution for a solutions-driven business Logo refresh and identity package set up for animal health trading company, Quickserve Marketing. Part of the rebranding strategy was to shorten the brand name to 'QSM' and adapt what is commonly used by clients and suppliers. A red and blue palette was retained from the previous logo but a cleaner aesthetic was applied to the visual identity. An intentionally illustrated icon as part of the logo element represents quality ('check mark') and results ('upward arrow').